How to Make Your Blog Visible in Google

Posted on September 17, 2015September 21, 2015 by sitemanager

Boasting an estimated 3.5 billion searches per day, Google is hands-down the world's leading search engine, and for good reason: the Mountain View company is constantly working to improve its search results while creating a positive experience for the end user. Bloggers should capitalize on this trend by optimizing their blogs for higher Google rankings. But what if your blog doesn't show up in Google? Be Patient Many bloggers expect Google to rank their blog within the first few days of it being launched. In some cases, Google will index and rank a new blog within a short period of time,...

5 Rules to Follow When Guest Blogging

Posted on September 11, 2015March 11, 2016 by sitemanager

Looking for a safe and effective way to promote your website or blog? Guest blogging remains a time-tested strategy for promoting a website. It involves writing and submitting blog posts to other blogs in exchange for a link. To take full advantage of this technique, though, there are a few rules that you need to follow. 1) Only Write for Relevant Blogs Arguably, one of the most important rules to follow when guest blogging is to write for blogs that are closely related to your niche. If you manage a website about pets, for instance, you should focus your guest blogging efforts on blogs in t...

Getting Started as a Blogger: What You Should Know

Posted on September 4, 2015September 5, 2015 by sitemanager

So you're thinking about starting a blog? Whether it's for commercial or recreational purposes (or both), you'll find that blogging is a fun and rewarding experience that allows you to share your thoughts with readers. And if you do it right, people will begin to remember who you and what you write about, following your blog to catch future updates. What to Blog About One of the first steps in getting started as a blogger is to decide what you want to blog about. This is arguably the single most important step, simply because it will dictate your blog topics. Choosing a niche that doesn't in...

Are You Using Tags and Categories Correctly?

Posted on August 27, 2015August 30, 2015 by sitemanager

One of the perks of using WordPress as your website's content management system (CMS) is the ability to place new posts and pages within tags and archives. The next time you create a new post or page, look to the right-hand menu and you'll see a widget-like box for "Categories" and "Tags." Using these elements can prove useful in boosting your site's search engine visibility while attracting new visitors in the processors -- but only if it's done correctly. Tags vs Categories: What's The Difference? Some bloggers assume that tags and categories are the same, so they tend to use them intercha...

5 Reasons to Blog with WordPress

Posted on August 27, 2015September 5, 2015 by sitemanager

Thinking about launching a new blog? One of the first steps in blogging is to choose your content management system (CMS). From Blogger and Tumblr to WordPress and Joomla, there are dozens of possibilities available. However, WordPress remains the world's most popular blogging software. Here are some of the reasons why: It's Free Did I mention WordPress is completely free to download and use? Whether you choose the hosted or self-hosted version, you can launch a WordPress blog for virtually nothing. Granted, there are some premium themes and templates for sale, but these are optional and not...

How to Use WordPress More Effectively

Posted on July 26, 2015July 26, 2015 by sitemanager

Do you use WordPress to blog? There's no denying the fact that WordPress is a powerful blogging platform. It features a massive directory of plugins and themes while preserving a clean and user-friendly interface. Backup Your Files Don't forget to backup your files. Many first-time WordPress users make the mistake of only downloading their core files via a File Transfer Protocol (FTP) program. But WordPress isn't static, and most of its data is stored in the form of a database. Therefore, you'll need to download both your core files, as well as the database associated with your site. If all ...

Image Optimization 101: How To Optimize Your Site’s Images

Posted on July 14, 2015July 15, 2015 by sitemanager

When you're busy researching topics and writing new posts/articles, it's easy to overlook something as simple as image optimization. Besides, if an image looks okay on your website, what's the point of optimizing it? Well, just because an image loads and functions doesn't necessarily mean that it's optimized for maximum performance. Making small tweaks to it can reduce your site's load time, which subsequently improves user engagement and possibly even increase your site's search ranking. File Type There are several different image file types from which to choose, including JPG (the most pop...

5 Dirty Truths About Blogging

Posted on July 8, 2015July 10, 2015 by sitemanager

Some blogging advice that used to be accurate has become outdated. Following are common "truths" that now need a second look. Keyword Density Matters Many bloggers believe they must achieve a specific keyword density when writing their blog posts; otherwise, their posts won't rank and their traffic will decline. So instead of writing with the end user in mind, they write content specifically for search engines, ensuring it contains a certain number of keywords. While this tactic used to work, it has since gone the way of the dinosaurs, with search engines playing little-to-no attention on me...

How To Lower Your Blog’s Bounce Rate

Posted on June 30, 2015July 10, 2015 by sitemanager

When you're busy analyzing key performance indicators (KPI) for your blog like unique visitors, returning visitors, average time spent on site, etc., it's easy to overlook the bounce rate. However, a high bounce rate is a sign of an underlying problem, and unless that problem is fixed, you won't be able to gain any real traction with your readers. So, what steps can you take to lower your blog's bounce rate? Bounce Rate Defined Let's first go over the basic definition of bounce rate, as some people are hearing about it for the first time. The term "bounce rate" is defined as the percentage o...

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