Heads Up: Google May Change Its Ranking Algorithm

If your blog relies on organic, non-paid search engine traffic, you should take note of what I'm about tell you. A new report has emerged, suggesting that Google may alter is search ranking algorithm to focus on the truthfulness/accuracy of websites' content. Google currently uses a complex ranking algorithm consisting of hundreds of different signals. While the Mountain View company has yet to reveal the exact formula it uses to rank websites, some of the signals Google is believed to use include backlink quantity, backlinks quality, social shares, domain age, and brand name mentions. Webm...
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How To Make Your Blog Posts More Attractive

Still struggling to generate any sizable readership following for your blog? When you're busy researching and writing new topics, it's easy to overlook the visual element of your posts. But the human brain is hard-wired to respond to visual stimulation, so overlooking this key fact could significantly hurt your blogging efforts. So, how can you make your blog posts more attractive? Avoid The 'Wall of Text' One of the most common mistakes new bloggers make is creating a wall of text. As the name suggests, this is a style of writing characterized by nothing more than a wall of text (hence ...
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WordPress Tip: Adjust Your RSS Settings

WordPress is arguably the most powerful and versatile blogging platform on the planet. Along with its clean, easy-to-use interface, it features tens of thousands of "plugins" and "themes" to streamline the process of creating and managing a blog. But when you're busy setting WordPress, you might forget to adjust the RSS settings. What Is RSS? RSS, or Really Simple Syndication, is a universal XML format for displaying a website's content. Visitors can subscribe to a blog's RSS by submitting the blog's URL into their RSS reader. So instead of having to visit the blog every time a new post ...
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5 reasons why a Professional Salesperson needs a blog

Happy Friday! I had a really interesting conversation today.  While I have always promoted blogging and online publishing as a way to Build Authority, I realized that this message may be perceived as something just for businesses or personal endeavors. The conversation was with a salesperson working for a company. His view was that it was his employer that should have a blog. His employer should build the Authority. His employer should invest the time and energy in building authority, trust and keeping the customer. My response, "So, you are telling me you are an order taker. You're clearl...
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Top 3 Chrome Browser Add-Ons For SEO

The right web browser add-ons can make a world of difference in your search engine optimization (SEO) efforts. Whether you are looking to rank an e-commerce website, content-driven site, blog, etc., the following three ad-ons are bound to help. SEO Quake SEO Quake is a highly versatile add-on that reveals a TON of helpful information about pages that you visit. Using the information provided by this completely free Chrome add-on, you can better identify high-value sources of backlinks. So, what kind of information does SEO Quake provide? Its developers are constantly working to make and ...
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Why Isn’t My Blog Showing Up In Google?

It's disheartening when you spend countless hours building a new blog only to discover that Google has yet to index it. Without your blog showing up in Google's search results, few (if any) people will find it. Granted, you may receive some traffic via direct type-ins, social media, links, etc., but this tiny trickle of visitors isn't enough to create a successful blog. So, why isn't your blog showing up in Google? WordPress Settings One of the first things you should check is your blog's visibility settings. If you are using WordPress, log into your admin panel and select Settings > ...
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Beware of Free WordPress Themes

One of the perks of using WordPress to blog is the ability to change your site's design on the fly. Creating a new web design template from scratch requires time, work, and a general understanding of coding. With WordPress, however, you can download and install a new "theme" to instantly change your site's design. However, you should think twice before using a free theme... There are around 10,000 or so WordPress themes available, some of which are free while others are premium (paid). When you're initially trying to build your blog, you may assume a free theme is the best option, as it all...
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What You’ll Need To Start a Blog

Content Management System Although you can technically build a blog using nothing more than Notepad or your preferred word processor, a far easier and more efficient solution is to use a content management system (CMS). As the name suggests, a content management system is designed to manage your blog's content. You upload the core CMS files to your server and perform the installation, at which point you can log into your admin portal to publish new content or edit existing content. Powering over 82 million blogs and websites, WordPress is the most popular CMS. Its free to download and us...
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5 Reasons Why Your Blog Isn’t Generating Traffic

Can't seem to drive any sizable amount of traffic to your blog? Regardless of its niche/subject, all blogs need to traffic to succeed. Without visitors reading your content, you won't be able to generate sales or produce leads -- and search engines may lower your ranking as a result, adding further heartache to the situation. #1) CMS Settings If your blog isn't generating traffic, you should check its visibility settings within your content management system (CMS). In WordPress, access Settings > Reading > and uncheck the box labeled "Discourage search engines from indexing this si...
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