How to Make Your Blog Easier for Search Engines to Crawl

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Are search engines able to crawl your blog's content with ease? If not, it could have a significant impact on both your search rankings and traffic. Google, Bing, Yahoo and even some of the lower-tiered search engines work by scanning, or crawling, websites to determine what they are about. If a blog site was designed in a manner that prevents proper crawling, however, it won't be able to rank it accordingly. Don't Use Images as Text It may seem harmless enough, but avoid using images in place of text on your blog. Some companies, for instance, will display their name, address and phone numb...

5 Simple SEO Tips For Blogs

#1) Beware of Duplicate Content While small amounts of duplicate content shouldn't have a negative impact on your blog's search ranking, large amounts can knock it several pages back. Blogs are particularly susceptible to duplicate content since they often publish the same content in multiple areas. In WordPress, for instance, content is published in categories, archives, tags, author, and the actual post URL. The bottom line is that you need to implement some type of measure (e.g. canonical URLs, plugins, noindex, etc.) to prevent duplicate content issues. #2) Publish New Content Regula...

Heads Up: Google May Change Its Ranking Algorithm

If your blog relies on organic, non-paid search engine traffic, you should take note of what I'm about tell you. A new report has emerged, suggesting that Google may alter is search ranking algorithm to focus on the truthfulness/accuracy of websites' content. Google currently uses a complex ranking algorithm consisting of hundreds of different signals. While the Mountain View company has yet to reveal the exact formula it uses to rank websites, some of the signals Google is believed to use include backlink quantity, backlinks quality, social shares, domain age, and brand name mentions. Webm...