Reasons to Include Images in Your Blog Posts

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If you look at some of the web's most popular blogs, you'll notice they all have one thing in common: they feature images in addition to text. While text is the backbone of most pieces of engaging content, images can enhance the experience the end user. To learn more about the benefits of using images in blog posts, keep reading. Images Break Up Text Have you ever encountered a webpage consisting of nothing more than a large wall of text? If you have, chances are you didn't read it, because pure-text articles such as this are difficult to read. Studies have shown that visitors are more li...
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How to Interlink Your Blog Posts

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Looking to interlink your blog posts together? While WordPress has dozens of helpful features built directly into the framework, it does not have an interlinking feature. With that said, there's a quick and easy solution that will allow bloggers such as yourself to create internal links. What is Interlinking? Before we reveal the steps to interlinking blog posts, let's first discuss the definition of the term. "Interlinking" refers to the process of creating internal, not external, links to other posts and pages on a website. Links can generally be classified as either external, meaning t...
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6 Things I Wish I Knew Before Starting My First Blog

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Blog Competition is Stiff To say there's a lot of competition in the blogging stratosphere would be an understatement. While there's no way to tell exactly how many blogs are currently on the Internet, some sources estimate the number to be around 152 million. If you plan on getting noticed, you'll need to focus your blog around a high-traffic, low-competition niche; otherwise, you simply won't achieve any serious degree of success. You'll Need to Moderate Visitor Comments Assuming you allow visitors to submit comments (and you should!), you'll have to invest the necessary time and energy i...
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Should I Use Nofollow Links on My Blog?

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Nofollow links were introduced by Google nearly a decade ago for the purpose of combating spam. As the name suggests, they tell search engines not to follow a link; therefore, no link juice is passed down to the linked website. As a blogger, though, you may be wondering whether or not you should use them in your blog. Advertisements A good rule of thumb is to make all advertisements and sponsored links nofollow. As noted by Google, paid links should be given the nofollow attribute to prevent them from negatively impacting user experience. If paid links are kept dofollow, they could art...
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6 Undeniable Reasons Why You Should Blog

reasons to blog
Deeper Connection With Your Readers Writing a blog will allow you to establish deeper, more personal connections with your readers. Why is this important? Well, by creating stronger relationships with your readers, you'll present yourself in a more trustworthy light. And when readers trust you, they'll feel more inclined to purchase your advertised products or services. It's just that simple. Higher Search Rankings This alone should be reason enough to start blogging. By creating (and managing) a blog, you'll increase your exposure in the search engines. Each post will get crawled by sea...
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WordPress Tips and Tricks

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One of the reasons WordPress is so popular is it's easy to use little tips and tricks to improve your blog's visibility. Today we're going to share a few. Use a Custom Avatar WordPress uses a universal avatar system known as Gravatar. So anytime someone posts a comment, the Gravatar associated with their email address is displayed alongside their name. You can create a custom Gravatar by visiting the linked website and setting up an account. Just remember to use the same email address that's associated with your WordPress email address, as Gravatars are linked by email. Highlight Author C...
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Benefits of Using Google’s ‘Blogger’ Platform

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So, you want to start blogging? The first step in launching a blog is to choose a content management system (CMS). While WordPress is hands-down the most popular blogging platform, powering an estimated 25% of the entire Internet, there are other platforms out there as well, including Google's own Blogger. In this post, we're going to reveal some of the benefits of using Google's blogging platform. Blogger Is Free You can create your own blog (or a standard website for that matter) on Blogger without spending a dime. Granted, Google offers premium memberships that include extra perks, but...
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5 Ways to Promote Your Blog Posts

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You can spend countless hours crafting the perfect blog post, but it's not going to yield any tangible results in people actually see it. This is why you should promote your blog posts after publishing them. Doing so will drive traffic to them, increasing your posts' visibility and hopefully generating new conversions and/or sales in the process. Share on Social Media One of the first things you should do after publishing a new blog post is to share the link on your social media profiles. This includes Facebook, Twitter, Google+, and other networks for which you have accounts. Assuming you h...
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Make WordPress Look Like a Regular Website

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WordPress is often touted as being the most popular and powerful blogging platform on the web. Of course, there's a good reason for this: the free-to-use CMS is loaded with blogger-friendly features, such as built-in commenting, support for multiple authors, tags, and more. But that doesn't necessarily mean that it can't be used to build standard websites. On the contrary, many webmasters still use WordPress for building standard, non-blog websites. Static Page vs Dynamic Posts If you're looking to use WordPress to build a standard website instead of a blog, you should first switch the ho...
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5 Easy Ways to Boost Your Blog’s Traffic

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Traffic is a direct indication of a blog's success. If a blog receives little-to-no traffic, it's not going to gain any momentum for its respective niche. But how exactly do you encourage people to visit and engage themselves on your blog? Share Posts on Social Media One of the easiest ways to boost your blog's traffic is to share new posts on social media. Whenever you publish a new post, log into your Facebook, Twitter, and Google+ profiles and link back to it. Assuming you have a decent number of followers, this will give your new posts an initial burst of traffic. And in some cases it ma...
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