Facebook is the world’s largest social media network, boasting a jaw-dropping 1.3 billion monthly users. As a blogger, you can use this to your advantage by syndicating your content here. Anytime you publish new content on your blog, you should either link to it or republish it on Facebook. Doing so can drive boat loads of new traffic to your blog, helping to establish it as a leading figure in its respective niche.
Granted, you can always publish links and content manually on Facebook, but doing so is both time-consuming and monotonous. Assuming your blog runs the WordPress content management system (CMS), there may be an alternative option available. The folks over at Business2Community.com have published a guide on how to autopublish WordPress posts to Facebook, which we’re going to walk you through in greater detail below.
Before we start, it’s important to note that you’ll need a dedicated Facebook page, not just your personal account. Creating a Facebook page is completely free and takes just a couple of minutes. You’ll also need to download the Facebook Auto Publish plugin from the WordPress plugin depository.
- After creating a Facebook page for your blog and downloading the Auto Publish plugin, go into the plugin’s settings and click on the link titled “Click here to develop a facebook application.”
- You will then be taken to a new page on which you’ll have to read and agree Facebook’s terms on becoming an app developer. Don’t worry, you won’t be creating any actual apps, but rather you’ll set up the plugin so it communicates with your Facebook page.
- Upon accessing the Facebook developer page and agreeing the terms, you’ll need to click the MyApps tabs to open your dashboard, and then copy the Application ID and Secret and paste it to your plugin’s settings.
- You’re almost finished setting up the plugin, but there are a few more things you’ll need to go. Access MyApps once again and choose Open status & review. Make sure the switch is set to “yes” so the app will go live. Without this option enabled, the plugin won’t work. On this same page, you should also add your website’s URL.
- Choose your preferences with the Facebook Auto Publish plugin, including your Facebook ID and application ID.
- Next, go back to your blog and authorize the Auto Publish plugin within the plugin’s settings page.
Assuming you followed the steps outlined here, the plugin should now automatically publish any new posts directly to your Facebook page. I recommend giving it a test run by publishing a small post and then checking your Facebook page.
If all of this sounds too technical, you can always manually publish your posts to Facebook instead. However, the secret to being productive is to automate trivial tasks such as this. It may be nothing more than an autopublish plugin on the surface, but it can save you countless hours of work in the long run.
Did this tutorial work for you? Let us know in the comments section below!