Are you collecting users' email addresses on your blog? If not, you should be. Email remains one of the most effective platforms for promoting a product or service. According to the credit bureau Experian, email marketing is 20 times more cost effective than traditional advertising, attesting to its benefits. But how exactly do you capture email lists on a blog? You have a couple of options, so we'll explain. Create a Newsletter Signup Form The easiest and most effective way to collect email addresses on a blog is to create a newsletter signup form. Users will enter their email address to ...