Common Myths and Misconceptions About Blogging

Blogs Cannot be Monetized

This is one of many myths that couldn’t be further from the truth. Regardless of your blog’s niche, it can almost certainly generate revenue — assuming it has a decent amount of traffic. One of the easiest ways to monetize a blog is to display cost-per-click (CPC) advertisements like Google Adsense, which pay you a small amount (usually $0.05 to $0.25 cents) for each click.

That being said, don’t quit your day job and expect to support yourself on blogging revenues! The vast majority of bloggers who try to earn money from blogging do not earn enough to replace a full-time salary.

You Must Publish New Content Everyday

Granted, some blogs publish content everyday, or even multiple times per day, but there’s no rule stating that you must publish content this frequently. On the contrary, it’s often best to publish new content just once or twice per week. Experiment with different publishing frequencies to see what works and what doesn’t. While once per week may work for another blog, twice per week may yield the best results for your blog.

You Have to Manually Publish Blog Content

Contrary to what some people may believe, you do not have to manually publish each and every blog post. Most of the leading CMS platforms, including WordPress, have a post scheduling feature, allowing bloggers to prepare posts in advance. If you’re planning a vacation, for instance, you can prepare your blog posts ahead of time, eliminating the need to manually log in and publish your posts by hand.

Blog Posts Should be X Number of Words

Word count is a useless metric in the world of blogging. If you are fixated on trying to squeeze X number of words into a post, you are neglecting the fundamental purpose of the post: to provide high-quality content to the end user. So, stop worrying about word count and start focusing on the quality of your content. There’s an old mantra that goes, write content for your visitors and not the search engines. Following this mantra will set your blog miles apart from the rest.

Blogging Requires No Technical Experience

Given all of the convenient blogging platforms available, some newcomers assume that blogging requires no technical experience. In some cases, this might be true. But in most cases, you’ll need at least some basic technical experience and knowledge to succeed with your blog. This includes things like using a file-transfer protocol (FTP) program, registering and maintaining a domain name, signing up for a web hosting service, and managing your blog’s files. These are relatively easy steps, but it’s still something that bloggers need to familiarize themselves with before starting a new project.

Know any other blogging myths or misconceptions that you would like to share with our readers? We’d love to hear them in the comments section below!